Beginner’s Blogging Guide: Writing Tips on How to Improve your Blog’s Ranking in SEO
Blogging is one of the most important components to make your site improve its current position in a busy world of the internet; however, being consistent with your writing contents can be very challenging at most times.
So, to help you out, here are a few writing tips that you may follow to increase your website’s rank in SEO:
1. Get your keyword
The term keyword(s) in a blog is a key phrase(s) or a single word that helps the search engine to easily access your site. Technically, it is a word or a term that summarizes the principle of the text. So, if you want the search engine to pull out your site during searches, you have to get keyword(s) for your blog and use it efficiently.
2. Do not force your keyword
One of the common mistakes in writing content for seo is forcing the keyword; although the search engine may not immediately notice it, there will be a time that seo, like the Google, will get suspicious of how you stuff your keywords to your content. So, make sure to use the keyword appropriately and make it sound natural.
When you write a blog, you must integrate your keywords naturally at these key areas:
• The title
• The heading and the subheadings
• The URL (if it is possible)
• The image alt text (this is the code where the search engine can read the keyword since it cannot read images)
• At the meta-description
• Throughout the content
3. Focus on your readers and not entirely for search engine
Even though your primary purpose of writing content for your blog site is to increase your site’s SEO rank, it is wrong to focus solely for the purpose of SEO ranking, you also have to focus on your readers’ thoughts, opinions, and emotion; remember that your audience has a greater impact on SEO ranking. Every visit counts and considered as an addition to your site’s traffic. So, if you want to have a successful site, you do not only need the best hosting, the right platform, or a clever domain name, you also need to provide your audience a valuable content for your blogging site.
4. Write a clever content that will make your audience read longer posts
It is a fact that people nowadays have a shorter attention span with an average of 8 seconds. If you think that in order to attract web visit is to add shorter posts, think again. According to the experts, search engines prefer blogs with longer, valuable, and in-depth posts; this is because blogs with longer contents have a better chance of appearing at the search engine’s top result. So, if you want to get a better search engine result, you have to create a longer, yet clever and entertaining content.
Starting a blog writing career is more than choosing the best performing platform, domain name, and web hosting for the blog, it also needs support from adding daily valuable content to have a better SEO ranking.